The idea is to protect oneself against a partner posting any specified information, comments and/or images online; from insulting comments to reputation damaging images.
The penalty for breaching the agreements is an agreed financial sum.
Whilst some suggest this is a display of mistrust in relationships to include such a clause, I believe this is just another indication of the way social media and the digital age is impacting and shaping every aspect of modern life.
What do you think? Is a social media clause necessary?